About us

We're Cristian and Ismail. No salespeople and no call centre: the person who answers the phone is the same person who writes your website's code.

The people

Always the same two people, from the first call to handover.

CL

Cristian Lazzarini

Design and development

He designs and builds. He takes care of how the website looks, the animations and everything you can see: from the first draft to the final touches on mobile. He's also the one who calls you first.

IX

Ismail Xhakerri

Development and Google visibility

He looks after what you don't see, meaning the work that gets your website showing up in Google searches: speed, structured data, Google Business Profile and forms that actually land in the right inbox. The part that decides whether the website brings in customers or just stays a nice business card.

How we work

Four rules that apply to every project, no exceptions.

1

The website is yours

Domain registered to you, hosting in your name, code handed over. If one day you want to go to someone else, you take everything and go. Nobody holds anybody's work hostage.

2

Published prices, not “on request”

You'll find them on the website. If your project costs more, we tell you straight away, not after three meetings. And if you don't need what you're asking for, we tell you so, even when selling it to you would suit us.

3

No promises about the top spot

Nobody can guarantee first place on Google, and anyone who promises it is selling you hot air. We can guarantee a technically flawless website, a well-kept Google Business Profile and the right content: the rest is work and time.

4

Only a few projects at a time

We take on two or three projects a month. That's why we reply the same day and deliver in ten days, and it's also why we sometimes ask you to call back the following month.

Work desk
Where our name comes from

Inkwell, the writer's ink pot

Before computers, anyone who wrote well kept an inkwell on their desk. Ink, a pen and a steady hand: no shortcuts, and what you wrote lasted.

Today you can buy websites by the kilo, all the same, put together in half an hour. We do the other thing: one at a time, written by hand, designed for your business and not for someone else's catalogue. The name reminds us of that every morning.

Tell us about your business.

We'll reply within 24 hours with a clear quote, free and with no obligation. If you're not convinced, you're still left with a list of things to fix.